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PSY FPX 5120 Assessment 1 Participating in Politics: Executive Summary


Capella University

PSY FPX 5120 Social Psychology

Prof. Name


Executive Summary

Proposal Name: Enhancing Voting Integrity
Proposal Author: Madison Ovitt
Proposal Client: John Doe, Town Hall President
Proposal Stakeholders: All Voters
Proposal Due Date: June 14th, 2022


Preserving the integrity of voting, a fundamental human right, requires protection from undue external influences. This proposal aims to establish voting guidelines that minimize the impact of social and mainstream media, thereby promoting autonomous decision-making among voters (Ovitt, 2022). Research has demonstrated that media and social influences significantly affect political self-expression (Bond et al., 2012). Consequently, the proposal seeks to mitigate these influences, ensuring voters make choices without undue external pressures.

Proposed Solution

The proposal recommends forming a dedicated team to provide unbiased, factual information on candidates or issues. This team will curate and filter media content to enhance the integrity of votes by reducing biased influences. Accountability measures, similar to those implemented in Germany, will ensure that sponsors and advertisers are responsible for fair representation (Krause, 2015).

Final Deliverable

The final proposal includes the establishment of strict guidelines to govern media and social representations during voting and public debates. It advocates for maintaining impartiality and refraining from influencing others’ decisions, ensuring fair and ethical practices (Ovitt, 2022). Similar initiatives have proven effective in other countries and are essential for promoting informed decision-making.


Several challenges may hinder the effectiveness of the proposed measures, including the persistence of social influences despite media filtering and potential personal biases among those filtering content. Additionally, enforcing consequences for biased representations may pose logistical difficulties (Ovitt, 2022).

Project Budget/Spending Estimate

While a precise budget is yet to be determined, allocating resources for the team responsible for media filtering is essential for safeguarding voting integrity. Further assessment will refine the budgetary requirements as the proposal progresses (Ovitt, 2022).

Proposal Priorities

The primary priorities include facilitating fair and unbiased voting practices, ensuring equal opportunities for all voters, and discouraging unethical influence tactics (Ovitt, 2022).

PSY FPX 5120 Assessment 1 Participating in Politics: Executive Summary

Proposed Guidelines

Establishing research-backed guidelines is crucial for fostering ethical public debates and media coverage during elections. These guidelines aim to eliminate misinformation and promote factual discourse, aligning with principles of good governance (Krause, 2015).


Bond, R. M., Fariss, C. J., Jones, J. J., Kramer, A. D., Marlow, C., Settle, J. E., & Fowler, J. H. (2012). A 61-million-person experiment in social influence and political mobilization. Nature, 489(7415), 295–298.

Capella University. (n.d.). Retrieved June 13, 2022, from bbcswebdav/institution/PSY-FPX/PSY-FPX5201/220100/Course_Files/cf_concept_paper_template.docx

Krause, T. (2015). A natural experiment on media attention and public enterprise accountability. Public Organization Review, 15(2), 297-315.

Ovitt, M. (2022). Enhancing Voting Integrity. Unpublished manuscript.

Protess, D. L., & McCombs, M. (Eds.). (1991). Agenda setting: Readings on media, public opinion, and policymaking. Communication textbook series. Hillsdale: Erlbaum.

PSY FPX 5120 Assessment 1 Participating in Politics: Executive Summary

Smith, A. (2020, August 28). Cell phones, social media and campaign 2014. Pew Research Center: Internet, Science & Tech. Retrieved June 14, 2022, from

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